Product Specialist

Product Specialist role is a strategic role. Candidates are expected to be proficient technically and have good English language and communication skills. They will be responsible for Qatar local market for product strategies. They will be accountable for the product line business and margins. Overseeing all intricate details to ensure repeated annual growth, target achievement and coordinating with other departments to ensure smooth functioning of the product line.

Role Objectives

1) Achieving the budgeted sales targets

2) New product launches (Commercial Launch)

3) Sales Activity & Support

4) Product Inventory planning

5) Ensuring product growth and sales achievement.

Responsibilities:

• 1. Achieving the Budgeted Sales Targets:
• a) Achieving targets for the product line handled.
• b) Overseeing and coordinating with various departments to facilitate sales.
• c) Visiting lagging territories to understand road-blocks and guidance
• d) Devising marketing tools to increase penetration.
• e) Devise marketing campaigns to boost sales.

• 2. New Product Launches:
• a) Understanding the market trend and identifying new products
• b) Identifying new vendors for new products
• c) Coordinating with RSC team to develop new products
• d) Ensuring market penetration and coverage with new products. deliverable
• e) Ensuring profitability of new product deliverable
• f) Launching customer-oriented campaigns to push sales
• g) Conducting institutional seminars
• h) Conducting training at local levels

• 3. Sales Activity:
• a) Attending sales trainings to penetrate new accounts
• b) Support in business-case on SHS vs. competitors instruments
• c) Troubleshooting issues
• d) Facilitate invoicing of pending orders
• e) Tender specifications, lock specs

• 4. Product Inventory Planning:
• a) Forecasting for expected sales inventory
• b) Coordinating with logistics to ensure no shortages
• c) Coordinating with SHS for product availability
• d) Liquidation of short expiry products to ensure minimal write-offs

• 5. Driving reagent/disposable sales:
• a) Facilitating strategic placement of instruments to drive reagent growth
• b) Maximize pull-through of reagents from installed base
• c) Driving the preparation of Marketing Tools such as Digital campaigns, Emailers, Mailers, Brochures, Pamphlets, Technical Bulletins, White Papers, etc.
• d) Field evaluation of products which are recently launched.
• e) Ensuring Customer Satisfaction for the respective product range.

• 6. QA / QC Programs:
• a) Overseeing the planned activities
• b) Ensuring target achievement
• c) Overseeing satisfaction of all customers
• d) Launch of online Activities.

Values or key requirements

• minimum 5 years of experience in relevant industry such as IVD, medical equipment.& medical laboratory experience is mandatory. Experience in Siemens Healthineers IVD products is an advantage.
• Medical education background or familiarity with healthcare industry.
• A solid track record of consistently delivering sales targets and other relevant KPIs in sales / marketing.
• High level of self-motivation, energy and ability to work in a fast-paced working environment.
• Excellent interpersonal and communication skills; mature and engaging personality.
• Ability to demonstrate conceptual selling and consultative approaching customers / prospects and to develop product-marketing strategy and demonstrate strong KOLs developing and management.
• Strong competency, organizational skills and capacity to drive change.
• Fluency in spoken and written English.
• Team player -accountable for the success and failure for the team
• Resourcefulness – can operate alone or uncertainty where not all resources/knowledge is available
• Growth Mindset: prepared to develop, redevelop himself/herself
• Functional: Negotiation skills, Customer responsiveness, Training ability, Market awareness, branding acumen, financial acumen, Presentation skills, Analytical skills, Planning & Organizing; Result-orientation.

Job Tags: Product Specialist, Qatar Expo